You may have heard by now that there’s a new content channel coming to Verbaccino in May 2016: The Worldly Marketer Podcast. For anyone not familiar with podcasts, it’s audio-on-demand that you can stream or download to your digital devices – radio shows, essentially, except that you can listen to them whenever and where ever you want. Beginning this month, one of those podcasts will be a weekly interview-format show featuring experts from the world of international and global marketing.
When it comes to podcasts about “going global” with your business, the selection is still limited. Nevertheless, these 10 podcasts make a great starting point if you’re looking for a more international perspective.
We’ve all entered a digital, mobile, social age – and there’s no going back. Even as a small business, your competition is now global. Fortunately, so is your potential customer base. The question is: how do you approach content marketing for international audiences?
Today’s most successful brands know that when it comes to global marketing, translation is just for starters. Localization is the (not-so-)secret sauce that keeps your international audience coming back for more.
Whether you’re a marketing professional or an entrepreneur looking to grow your business, it’s smart to take an international perspective. Here are some bookmark-worthy resources to help keep you informed.
Verbaccino has a clear international focus. Simply put, our mission is to help your business grow beyond its current borders.